Showing posts with label local. Show all posts
Showing posts with label local. Show all posts

Tuesday, May 19, 2009

Help Save Local Television! Cough-cough!

CTV wants you to contact your local MP in order to save local television from the greedy cable and satellite companies.

"I agree that cable and satellite companies should pay for the signals they distribute." That's an email that you can send to you local MP with a carbon copy being sent to Heritage Minister James Moore, Prime Minister Stephen Harper, and CTV.

I used to work for a broadcast company several years ago. I enjoyed my time working in Toronto and if I could do it again, I would. I would just prefer 9-5 working shifts. That's not usually possible in 24 hour television.

I won't talk about my former employer. That would be unethical and perhaps illegal due to confidentiality requirements. However, with all these media mergers, I'm not sure if I can avoid it.

If you have a cable or satellite package that allows you to get television stations that come from most major cities in Canada, you will notice that on many of the local stations, the programming is the same. For example on CTV, one will see the exact same programs aired at exactly the same time in Ontario on different stations such as Toronto, Kitchener, Ottawa, and Sudbury. The only thing different is the supper-time and late evening news programs. During the day, when you are watching Oprah, you will notice that each segment airs at exactly the same time. The only difference is when the commercials come on, local spots are inserted. The master control room, where programs and commercials are aired, comes from Toronto. One master control operator can operate all the stations for Ontario. Thanks to automation, the programs and commercials go to air without the operator lifting a finger. He or she does have an important job when the automation fails. That doesn't usually happen.

Many years ago when I lived in northern Ontario, there were the local CTV stations in Sudbury, Sault Ste. Marie, North Bay, and Timmins which had their own daytime programming and each one aired their own news programs. That was in the era when the rabbit ears ruled the earth and everyone was happy to get two television stations plus the French Radio Canada which no one watched except for the Montreal Canadiens hockey games. CBC English in Ontario usually aired the Toronto Maple Leafs. What's new? During the expansion of cable and satellite television, CTV consolidated the news programs and converted the news centres into news bureaus for a regional suppertime and late evening program coming from Sudbury. All other local programming was dropped. Remember the commercials in most of Ontario are now aired from Toronto.

CTV and I assume other private broadcasters want cable and satellite companies to pay to provide local over the air stations on their services. This seems interesting except as I mentioned previously, CTV has gutted local programming over the years that there is very little of it to maintain.

Do I think private broadcasters deserve fair compensation? Yes, I do. Do I think they deserve to receive money from the cable and satellite companies this time? No, I don't. If I remember correctly from my time working at the broadcast company, cable/satellite-only stations such as TSN and Showcase are allowed to air eight minutes of commercials every hour. Note: promotions for Canadian shows do not count as commercial time. Over the air stations are allowed to air about 12 minutes of commercials every hour. The CRTC licencing requirements will be different for each station. The over the air stations can air an extra four minutes of commercials every hour. Private broadcasters want the cable and satellite companies to pay an extra charge for providing these stations to their customers. As we all know...

...we, the customers, pay in the end.

For information: http://savelocal.ctv.ca/